Services / AI search
Answer Engine Optimization (AEO).
Answer Engine Optimization is the work of turning a business into a set of clear, structured answers. When someone asks a search engine or an AI assistant “who is open nearby”, “what does this company do”, or “how do I book”, the facts should already exist in language machines can quote.
01
Questions the business should already be able to answer.
We write question-and-answer copy for the services, location, hours, pricing model, booking method, languages, accessibility, parking, and anything else customers repeatedly ask. Those answers are placed on the website and, where the listing supports it, in Google Business Profile Q&A.
- Essential: 6–8 factual Q&A pairs
- Professional: 12–16 pairs
- Complete: 20 or more pairs plus how-to copy
02
Structured data so the answers are machine-readable.
We add or correct schema markup such as LocalBusiness (or the most accurate subtype), FAQPage, and, where relevant, Service or Offer. Markup describes facts that are also visible on the page. We do not mark up reviews, ratings, or events that are not present.
03
Why this is a separate deliverable from SEO.
Classic SEO helps a page rank for a query. AEO helps an answer surface extract a fact. A business can rank and still be quoted incorrectly — or not at all — if hours, category, and service names are buried in marketing prose. AEO is the editorial and structured-data work that prevents that.
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